Yesterday, I asked friends on Twitter and Facebook (many who are or were nonprofit executives) to send me punch lines. It was a whole lot of fun to read them. Thanks to everyone who contributed. If you have a punch line to share, please comment (ignore “No Comments”– I am trying to change that with […]

red strings Originally uploaded by fuzzonce I am always looking for inexpensive ways to help organizations strengthen their power to engage the public. One of the best ways to do this is by reaffirming your organization’s brand identity rather than trying to create a new one from scratch. This type of overhaul relies more on […]

We’ve been working with Opportunity Partners since last summer. The folks on their team (both board and staff) are outstanding collaborators. From the get go they took a hard look at what was already an excellent organizational identity and recognized that they needed to expand its relevance beyond their participants, family members, and partners to a wider public. In short, they wanted to elevate their cause from self-sufficieny for people with disabilities to transforming the potential of people with disabilities into community opportunity– “proving the everyone, when given an opportunity, can add value to our world.”

You can’t get anyone to do anything, if they don’t want to. Especially when it comes to fundraising. But you can help people play to their strengths. Fundraising isn’t a solitary act, its a process that requires a group of individuals to play multiple roles and work together toward the same goal. The above chart identifies […]

We often hear how hard it is to ask for money, but rarely does anyone tell us how hard it is to generate prospect leads or to educate those prospects. In fact, if you are successful at generating leads and educating them– closing become the easiest part. We have been using the above model as a simple way of explaining successful individual donor cultivation.