Creation In Common’s approach to nonprofit branding is based on one-on-one brand assessments we have conducted with over 250 organizations as well as several client engagements across multiple fields within the sector. If you are interested in learning more about our Brand Needs Assessment, please go here.

For the Nonprofit Quarterly’s Winter 2012 edition, Creation In Common’s Carlo Cuesta writes: When the web emerged, in the 1990s, it was a seminal moment for the nonprofit community. The possibilities of enabling communication, interaction, and transaction around mission seemed endless. Then reality set in. Organizations came face-to-face with technical, operational, and content barriers that were […]

This article originally appeared in the Nonprofit Quarterly in 2005.  “We will put a man on the moon by the end of the decade.”This declaration by President Kennedy is considered one of the most effective national promises ever made. Not because we were fascinated by the moon, or space, or even science, but because it […]

This installment of the Sixty-Second Strategy challenges board and staff to frame a compelling message by transforming how they talk about their organization.    

Your organization’s stories are key to helping you convey the unique value you create for the people you serve. The following 60-Second Strategy video provide five simple questions to help you and your team craft a compelling narrative about your work.