by Carlo Cuesta | Sep 4, 2012 | Branding and Communications, Great Nonprofit Examples
This article originally appeared in the Nonprofit Quarterly in 2005. “We will put a man on the moon by the end of the decade.”This declaration by President Kennedy is considered one of the most effective national promises ever made. Not because we were...
by Carlo Cuesta | Jan 4, 2011 | Branding and Communications, Creativity and Innovation, Nonprofit Social Media, Uncategorized
An article in the December issue of Twin Cities Business Monthly captures a wonderful case study on the branding work Creation In Common did for CaringBridge. CaringBridge is a nonprofit providing free websites that connect people experiencing a significant health...
by Carlo Cuesta | Nov 18, 2009 | Board Engagement, Resource Development
[This posting appeared as an article in the Fall 2009 edition of Guild Notes, the quarterly newsletter published by The National Guild of Community Schools of the Arts] “We’re not a fundraising board.” If I had a nickel every time board members have said this to me, I...
by Carlo Cuesta | Jul 26, 2009 | Collaboration, Creativity and Innovation
Call to Action Commit 72 minutes per day to innovate and create a new future for your nonprofit organization. 72 minutes away from putting out fires and reacting to the economy; 72 minutes from the daily grind; 72 minutes focused on challenging assumptions and...
by Carlo Cuesta | Jul 20, 2009 | Board Engagement, Collaboration, Resource Development
This post is part three of a three-part series on board/staff collaboration. Go here to read part one and here to read part two. “What we got here is a failure to communicate” said the Board President slightly chuckling at his own joke. “Actually, what we have is a...
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