by Carlo Cuesta | Jan 4, 2011 | Branding and Communications, Creativity and Innovation, Nonprofit Social Media, Uncategorized
An article in the December issue of Twin Cities Business Monthly captures a wonderful case study on the branding work Creation In Common did for CaringBridge. CaringBridge is a nonprofit providing free websites that connect people experiencing a significant health...
by Carlo Cuesta | Jul 26, 2009 | Collaboration, Creativity and Innovation
Call to Action Commit 72 minutes per day to innovate and create a new future for your nonprofit organization. 72 minutes away from putting out fires and reacting to the economy; 72 minutes from the daily grind; 72 minutes focused on challenging assumptions and...
by Carlo Cuesta | Jul 20, 2009 | Board Engagement, Collaboration, Resource Development
This post is part three of a three-part series on board/staff collaboration. Go here to read part one and here to read part two. “What we got here is a failure to communicate” said the Board President slightly chuckling at his own joke. “Actually, what we have is a...
by Carlo Cuesta | Jun 30, 2009 | Board Engagement, Branding and Communications, Collaboration
The following is part one of a three-part series on board/staff collaboration. Identities have been concealed to protect the innocent. “I don’t understand what we do?” The question hung in the air. The executive director, just three months on the job, did not know...
by Carlo Cuesta | Jun 17, 2009 | Board Engagement, Collaboration
I wish someone would stand up at a General Motors or AIG board meeting and say: “You know what guys, we need to act more like a business.” It would be one of those awkward moments where everyone around the table would stare blankly at one another not knowing what to...
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