by Carlo Cuesta | Jun 30, 2009 | Board Engagement, Branding and Communications, Collaboration
The following is part one of a three-part series on board/staff collaboration. Identities have been concealed to protect the innocent. “I don’t understand what we do?” The question hung in the air. The executive director, just three months on the job, did not know...
by Carlo Cuesta | Jun 24, 2009 | Branding and Communications, Resource Development
I am heading off to the Dallas/Fort Worth Association of Fundraising Professionals Annual Conference today. On Friday, I will be giving a workshop on Framing the Ask: A Storytelling Approach to Individual Donor Fundraising. Instead of handing out pens with the...
by Carlo Cuesta | Jun 17, 2009 | Board Engagement, Collaboration
I wish someone would stand up at a General Motors or AIG board meeting and say: “You know what guys, we need to act more like a business.” It would be one of those awkward moments where everyone around the table would stare blankly at one another not knowing what to...
by Carlo Cuesta | Jun 5, 2009 | Collaboration
Yesterday, I asked friends on Twitter and Facebook (many who are or were nonprofit executives) to send me punch lines. It was a whole lot of fun to read them. Thanks to everyone who contributed. If you have a punch line to share, please comment (ignore “No...
by Carlo Cuesta | May 31, 2009 | Branding and Communications
red strings Originally uploaded by fuzzonce I am always looking for inexpensive ways to help organizations strengthen their power to engage the public. One of the best ways to do this is by reaffirming your organization’s brand identity rather than trying to...
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