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Owning Your Place in the Community

by Carlo Cuesta | May 17, 2011 | Board Engagement, Collaboration, Creativity and Innovation, Great Nonprofit Examples, Resource Development

[The following is an excerpt from a keynote I gave to the Southern Minnesota Nonprofit Summit.] Fifteen years ago this week was when I arrived in Minnesota to become the Executive Director of The Playwrights’ Center. My wife and I were newly married. We drove 900...

Kick Start Your Story!

by Carlo Cuesta | May 5, 2011 | Branding and Communications, Creativity and Innovation, Resource Development

Your organization’s stories are key to helping you convey the unique value you create for the people you serve. The following 60-Second Strategy video provide five simple questions to help you and your team craft a compelling narrative about your work.

Three Strategies to Engage Your Board in Fundraising

by Carlo Cuesta | Nov 18, 2009 | Board Engagement, Resource Development

[This posting appeared as an article in the Fall 2009 edition of Guild Notes, the quarterly newsletter published by The National Guild of Community Schools of the Arts] “We’re not a fundraising board.” If I had a nickel every time board members have said this to me, I...

Board President to Executive Director: “We’re not a fundraising board.” (Part III)

by Carlo Cuesta | Jul 20, 2009 | Board Engagement, Collaboration, Resource Development

This post is part three of a three-part series on board/staff collaboration. Go here to read part one and here to read part two. “What we got here is a failure to communicate” said the Board President slightly chuckling at his own joke. “Actually, what we have is a...

Kick-Start Your Organization’s Story

by Carlo Cuesta | Jun 24, 2009 | Branding and Communications, Resource Development

I am heading off to the Dallas/Fort Worth Association of Fundraising Professionals Annual Conference today. On Friday, I will be giving a workshop on Framing the Ask: A Storytelling Approach to Individual Donor Fundraising. Instead of handing out pens with the...

Fundraising Roles — Cast Board and Staff in the Right Parts!

by Carlo Cuesta | May 27, 2009 | Resource Development

You can’t get anyone to do anything, if they don’t want to. Especially when it comes to fundraising. But you can help people play to their strengths. Fundraising isn’t a solitary act, its a process that requires a group of individuals to play...
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