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Kick Start Your Story!

by Carlo Cuesta | May 5, 2011 | Branding and Communications, Creativity and Innovation, Resource Development

Your organization’s stories are key to helping you convey the unique value you create for the people you serve. The following 60-Second Strategy video provide five simple questions to help you and your team craft a compelling narrative about your work.

Nonprofit Branding in the Age of Social Media

by Carlo Cuesta | Jan 4, 2011 | Branding and Communications, Creativity and Innovation, Nonprofit Social Media, Uncategorized

An article in the December issue of Twin Cities Business Monthly captures a wonderful case study on the branding work Creation In Common did for CaringBridge. CaringBridge is a nonprofit providing free websites that connect people experiencing a significant health...

Commit 72 Minutes for the Future of the Nonprofit Sector

by Carlo Cuesta | Jul 26, 2009 | Collaboration, Creativity and Innovation

Call to Action Commit 72 minutes per day to innovate and create a new future for your nonprofit organization. 72 minutes away from putting out fires and reacting to the economy; 72 minutes from the daily grind; 72 minutes focused on challenging assumptions and...
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Recent Posts

  • Finding the Signal: Five Questions for Nonprofit Leadership Teams
  • Churchill and the Second Arrow
  • Addressing Uncertainty #3: Busting Our Assumptions
  • Addressing Uncertainty #2: Five Mindset Shifts We Need Right Now
  • Addressing Uncertainty #1: Position First and Plan Second

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