by Carlo Cuesta | May 17, 2011 | Board Engagement, Collaboration, Creativity and Innovation
This installment of the Sixty-Second Strategy covers a quick exercise to help organizations define the value they create and deliver to the communities they serve. For more information, go to the related post entitled Owning Your Place in the Community. Also,...
by Carlo Cuesta | May 17, 2011 | Board Engagement, Collaboration, Creativity and Innovation, Great Nonprofit Examples, Resource Development
[The following is an excerpt from a keynote I gave to the Southern Minnesota Nonprofit Summit.] Fifteen years ago this week was when I arrived in Minnesota to become the Executive Director of The Playwrights’ Center. My wife and I were newly married. We drove 900...
by Carlo Cuesta | May 5, 2011 | Uncategorized
MOAPPP (Minnesota Organizational on Adolescent Parenting, Preventing, and Parenting) engaged Creation In Common to help them develop a new name. Though the acronym became known among close stakeholders, few were able to identify the value the organization created (and...
by Carlo Cuesta | May 5, 2011 | Branding and Communications, Creativity and Innovation, Resource Development
Your organization’s stories are key to helping you convey the unique value you create for the people you serve. The following 60-Second Strategy video provide five simple questions to help you and your team craft a compelling narrative about your work.
by Carlo Cuesta | Jan 4, 2011 | Branding and Communications, Creativity and Innovation, Nonprofit Social Media, Uncategorized
An article in the December issue of Twin Cities Business Monthly captures a wonderful case study on the branding work Creation In Common did for CaringBridge. CaringBridge is a nonprofit providing free websites that connect people experiencing a significant health...
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