by Carlo Cuesta | Dec 6, 2011 | Branding and Communications
Here are three key ingredients to create an effective mission statement.
by Carlo Cuesta | Dec 6, 2011 | Collaboration
Several year’s ago I was facilitating a meeting when the president of the organization said… “We are not who we are.” That odd statement codified what everyone was feeling in the room—lost. Somewhere along the organization’s journey it got detoured and ended up in a...
by Carlo Cuesta | Sep 12, 2011 | Board Engagement
Without telling anyone I decided to take the summer off from the blog. Unfortunately, I took the summer off from being a board member too. I didn’t tell anyone about this either. It was not my intention to stop being a decent board member, it just happened. I...
by Carlo Cuesta | Jun 18, 2011 | Creativity and Innovation, Nonprofit Social Media
This post is off-the-beaten path of what I usually write about, but I have been curious about this for sometime. Many consider Orson Welles’ Citizen Kane to be the greatest American movie ever made. Premiering in 1941, it follows the first movie, The Horse in...
by Carlo Cuesta | Jun 14, 2011 | Branding and Communications, Creativity and Innovation, Resource Development
This installment of the Sixty-Second Strategy challenges board and staff to frame a compelling message by transforming how they talk about their organization.
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