by Carlo Cuesta | Dec 31, 2013 | Creativity and Innovation
I. When our consciousness enters, space is permanently altered. This happens when an actor crosses the stage, the writer puts pen to paper, or the composer strikes a cord. This also happens when the scientist makes a connection, the businessperson observes a...
by Carlo Cuesta | Nov 22, 2013 | Resource Development, Webinars
This webinar was originally broadcast on November 19, 2013. In it, we cover an approach to board fundraising training that identifies three basic steps organization’s can take. Here is the webinars full description: Key to diversifying your organization’s base...
by Carlo Cuesta | Oct 21, 2013 | Board Engagement
When searching for a high school for my daughter, my wife and I found a small charter school that we thought she would thrive in. Bella has some particular needs and we felt that the intimate, one-on-one environment would be a great fit. We quickly discovered that she...
by Carlo Cuesta | Sep 9, 2013 | Branding and Communications
For the last 12 years, I have been helping organization’s construct messages using a simple formula. It goes like this: your message = your promise + the incentive – the barrier Here’s how it breaks down… Your Promise — Simply,...
by Carlo Cuesta | Sep 9, 2013 | Branding and Communications
A few weeks back I ran a Ragnar. If you don’t know, a Ragnar is a 200-mile race that (in Minnesota) goes from Winona to the Twin Cities. There’s 12-people on a team and we travel in two vans, each taking a turn running three legs over 35-hours. This year,...
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