This installment of the Sixty-Second Strategy challenges board and staff to frame a compelling message by transforming how they talk about their organization.
Mapping Your Passion
Passion is one of the most misunderstood forces in social impact work. We often treat it as fuel, something to burn through in service of urgency. Or as identity, “This is who I am, therefore I must keep going.” Or as motivation, “If I care enough, I’ll find the...