Nonprofit Branding 2013: What has Changed?
POSTED ON February 22, 2013
Recently, the Nonprofit Quarterly and the Alliance for Nonprofit Management hosted an online discussion with me (Carlo), Kate Barr of Nonprofits Assistance Fund, Jeanne Bell of CompassPoint Nonprofit Services, Robin Katcher of Management Assistance Group, and our moderator Ruth McCambridge of the Quarterly. Our topic was Nonprofit Capacity Building 2013: What has Changed? The discussion […]
Winter/Spring Free Webinar Schedule
POSTED ON January 22, 2013
The following is our listing of our free nonprofit capacity building webinars starting February 7.
Nonprofit Branding – “Gilda’s Club” is More Than a Name
POSTED ON December 2, 2012
Nonprofit branding is more than a name or a slick tag line. In the November 29, 2012 edition of The Chronicle of Philanthropy there was an article about how a chapter of Gilda’s Club changed its name to the Cancer Support Community Southwest Wisconsin. The executive director’s rationale was that more and more young people were born […]
On-Demand Webinar: Branding Your Nonprofit Collaboratively
POSTED ON December 2, 2012
Here is an essential resource for anyone embarking on nonprofit branding. This brief (6:30 mins.) on-demand webinar covers three steps to effectively brand your nonprofit collaboratively. Steps include: Step One – Assembling your stakeholder taskforce Step Two – Understanding stakeholder perception Step Three – Defining your brand pillars Please share with your fellow staff […]
Every Board Member Has a Story
POSTED ON November 9, 2012
When I do my storytelling workshops with a board of directors, many members for the first time discover that they have something to say on the organization’s behalf. There is no magic wand I wave, I just help them collect their thoughts rather than memorize a message. I believe every board member has a story […]