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KNOWLEDGE CENTER

Posts Tagged ‘donor prospects’

[This posting appeared as an article in the Fall 2009 edition of Guild Notes, the quarterly newsletter published by The National Guild of Community Schools of the Arts] “We’re not a fundraising board.” If I had a nickel every time board members have said this to me, I would be able to fund their organizations. […]

You can’t get anyone to do anything, if they don’t want to. Especially when it comes to fundraising. But you can help people play to their strengths. Fundraising isn’t a solitary act, its a process that requires a group of individuals to play multiple roles and work together toward the same goal. The above chart identifies […]

We often hear how hard it is to ask for money, but rarely does anyone tell us how hard it is to generate prospect leads or to educate those prospects. In fact, if you are successful at generating leads and educating them– closing become the easiest part. We have been using the above model as a simple way of explaining successful individual donor cultivation.

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